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Telegram Mini-App
January 1, 2025
How we added 60k users to Truffle’s mini-app in 30 days fast!
Meme raids, KOL live-demos and referral quests reignited Truffle’s Telegram wallet, adding 60k new users and 40k fresh followers.
Services
Growth Hacking, Influencer & Growth, Community Management
Platforms
Telegram, X
Result 1
60k
Mini-App Users
Result 2
+40K
TG & X
Project Overview
Truffle’s Telegram mini-app slips a meme-powered Solana wallet and quest layer right inside chat, letting users mint pigs, snag NFTs and stack $TRUFF without leaving the thread. With token launch approaching, the team needed mass adoption at speed—turning sticker buzz into verified wallets and daily swappers across key DeFi regions. Our audit found cult hype but thin reach, revealing viral headroom.
- Mapped three groups—meme degens, airdrop hunters and traders for one-tap swaps.
- Deployed hunt loop: play Telegram game → track rare truffles → earn $TRUFF → share invite, turning each new wallet into a multiplying referral miner.
Execution
Telegram ads and crossover YouTube shorts spotlighted Truffle’s in-chat mini-app, dropping wallet signup to two taps. Google tCPA bursts deep-linked prospects straight into the game lobby, tagged referrals and piped live data to dashboards for razor-sharp ROAS reads.
A 72-hour growth sprint stacked meme-coin KOL threads, countdown AMAs and daily “rare-truffle” quests, generating nonstop hype. Whitelisted retargeting shadowed every click, while community mods pushed real-time tips that turned installs into eager on-chain players.
- Sub-$0.30 CPI on X and Google; user base hit 60,000 wallets inside thirty days.
- KOL wave drove 150K quest entries and pushed brand mentions up eight-fold.
- 65% of new wallets completed their first swap within 48 hours.
Results
30 days after launch, Truffle’s mini-app climbed to the top Mini App chart, onboarding 60,000 wallets and doubling daily active users. Guerrilla growth hacks and creator demos compounded, spinning hype into durable, revenue-sharing engagement.
Follower counts leapt 40,000 as quest loops, referral hunts and live walk-throughs kept momentum high. Cost-per-wallet averaged 21 cents while swap volume grew 42% month-on-month. 65% of new users finished the rare-truffle quest inside 48 hours.earn loop.
- 60,000 verified wallets joined the mini-app during the focused thirty-day sprint.
- +40,000 new followers on Telegram and X; MAU doubled against baseline metrics.
Testimonials
Don't take our word for it, take theirs!
Truffle’s CMO shows how GoPromo’s meme-sprint added sixty-thousand wallets and forty-thousand followers, turning in-chat quests into revenue-sharing holders.
GoPromo’s guerrilla tactics revived our mini-app overnight. Their KOL relay, quest loop and retargeting took us from niche meme to sixty-thousand Solana wallets in thirty days—at a cost no agency could touch
@marcoTruff
CMO at Truffle Labs
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