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Web3 Super App
November 1, 2021
How we drove 4.5M app downloads for Legion Network in 60 days
Full-funnel ads, 50 + KOLs and watch-to-earn quests sent Legion’s Super App rocketing up the charts in record time.
Services
Growth-Hacking, Paid Advertising, Influencer & Growth
Platforms
Google Play, App Store
Result 1
4.5M+
Downloads
Result 2
10M+
Website Hits
Project Overview
Legion’s all-in-one crypto Super App bundles a multichain wallet, play-to-earn arcade and watch-to-earn lessons. Ahead of its LGX token launch the team needed mass adoption at speed, with installs converting into verified wallets and active daily gamers across key growth territories. Our initial audit showed strong brand recall among early testers but low cross-channel awareness, signalling untapped viral potential.
- Mapped three gamer cohorts—casual earners, leaderboard grinders and NFT collectors.
- Designed a reward loop: install → play mini-games → earn LGX → share link, turning every new wallet into a referral engine for Legion.
Execution
TikTok shorts and YouTube ads showcased Legion’s arcade, driving sub-forty-cent installs at scale. We paired them with Google tCPA campaigns that routed users to the store, tagged referrals and fired pixels for granular ROAS readouts.
A two-day, 50-KOL chain-reaction on X dropped timed threads every ten minutes, creating nonstop FOMO. Retargeted whitelisted ads chased viewers across feeds, and Discord mods ran fun daily quests to convert interest into verified wallets and game sessions!
- Sub-$0.40 CPI on TikTok and Google; installs scaled fifteen-fold in a week!
- KOL storm boosted brand mentions seven-fold.
- 68% of new wallets cleared their LGX earn quest within 48 hours.
Results
8 weeks after launch, Legion’s Super App broke into the top-10 Finance charts, setting daily-install records and doubling verified wallet activations against plan. Paid and organic channels compounded, turning momentum into sustainable, high-value traffic.
Site visits cleared 10m as KOL threads, referral quests and watch-to-earn content fuelled nonstop buzz. Average cost-per-install fell 32% while session time hit 6 minutes. 68% of new wallets completed their first LGX earn within 48 hours, locking into the reward loop
- 4.5 million installs on Android + iOS achieved within the sixty-day growth sprint
- Website traffic crossed 10 million visits; CAC down thirty-two percent versus baseline
Testimonials
Don't take our word for it, take theirs!
Legion’s Team Lead explains how GoPromo’s omni-channel push cut costs and turned millions of installs into active, revenue-producing wallets across the globe.
GoPromo felt like an extension of our in-house team. Their data loops, KOL waves and reward quests rocketed the Super App into the top charts and drove verified wallets faster than any campaign we’ve ever run.
@ajlivelife
Team Lead at Legion
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